Product specific challenges
Depending on the nature of the goods you are shipping, you also need to consider if there are any additional challenges. If you are shipping food products for example, does the product have a shelf life? If so, how do you check that no expired shelf life products get shipped? Could the product be affected by extremes in temperature if you live in a very hot or very cold country?
Is the product you are selling of particularly high value and if so, what measures can you put in place to prevent theft?
While there are many easy ways to get started in setting up your own online store, growing your business brings in complexity.
Outsourcing these e-commerce systems removes a lot of that complexity. But it also comes with a knock-on effect on profitability. Finding the right balance is an on-going challenge when selling online.
Functions of e-Commerce summary
There are three key functions of e-Commerce – marketing, finance and supply chain – which still outside the set-up of the e-commerce website itself.
It’s a vital for e-commerce success to understand how these functions of e-commerce work.